General 2017-06-20T10:02:13+00:00

Major in Details

Do you find yourself looking at an marketing campaign and thinking that you could create better? Do you subscribe to get regular updates about the latest technology innovations for social media & marketing? Then marketing major is the right choice.

It is the main functional unit in any business, whose goal is to attain a better understanding of the customers’ needs, and then create a strategy that satisfies those needs and enhances the customer/user experience.

Knowledge in Action

You’ll study marketing techniques that stress on business development through communication, research, marketing strategies, sales techniques, and analysis.

Learn how to reach out for potential customers, through market research, understanding your brand and your product, identifying your competitive advantage and communicating it to the market that will help you reach your targets.

Potential Careers:

  • Market research analysts
  • Brand Management
  • Advertising
Want To Know How Is It Really Like To Study General!
TALK TO A PROGRAM AMBASSADOR

“In CIC we are all committed to deliver state of the art high education programs designed to promote graduates fit with the international job market highly skilled and trained.”

Dr. Mohamed Kalioby
Head of Business Administration

MAJORS

General

Finance

Accounting

Marketing

Information Technology

Networking